Online promotion and marketing is also known as digital marketing, Internet marketing or web marketing. It involves the use of Internet to promote a business.
The end goal of online marketing is to make people aware about a brand via the Internet. Online promotion facilitates companies and brands to build a strong online image.
The most attractive advantages of promoting your brand online are:
- They are substantially less expensive
- They are quicker to execute
- You can measure them.
Owlbuddy Team can help you decide which type of online promotion might be beneficial for your organization. Online promotion or digital marketing encompasses a variety of strategies, each having its own strengths:
- Search engine optimization (SEO),
- Pay-per-click advertising (PPC),
- Online reputation management (ORM),
- Social media marketing (SMM)
- Content marketing.
Businesses of today must use at least one of these strategies to promote their brand online.
Web banner ads:
Placing banner ads on subject-specific websites could be one of the most simple yet effective online promotion strategies for any business. Web banner ads normally consist of:
- A graphic image
- Some text
- And sometimes animation.
The advantage of web banner ads is that it can help your company promote your brand to a selected set of audience based on their demography, psychographic or geographic location. audience. Banner ads have become more accessible to people and are also cost-effective. Even from the return-on-investment perspective, attractive and content-rich website banner ads could be the most rewarding strategy than any other forms of online promotion.
At Owlbuddy Promotion we offer:
- Flash Banners
- Animated GIF Banners
- Static Banners
- HTML Mailers
HTML Email marketing is sending a commercial message to a group of people by an email. These emails are basically advertisements of newly launched products or services, request for business etc. Email marketing helps you build customer loyalty. Their trust in your product and services increases and it facilitates brand recognition. Thus, HTML email marketing is a very efficient way of online promotion to stay connected with your customers while also promoting your business.
With email marketing services from NRS Infoways, you can easily reach your target audiences without the need for print space, television commercials, radio ads or high costs of production. You can also maintain your own database of customers segmented on the basis of several factors that serve to be important criteria like their likes and dislikes, spending habits etc.
We can create HTML emails and send them out to your specifically target members on your email list, providing detailed of what they are interested in.